Privacy policy

In line with the requirements of the General Data Protection Regulation (“GDPR”) as implemented in the EU Regulation 2016/679 (in the Netherlands also known as Algemene verordening gegevensbescherming (“AVG”), Connected Capital must ensure compliance with GDPR with respect to the collection and processing of personal data.

This Privacy Policy Statement has been prepared by Connected Capital, a private company with limited liability established under the laws of the Netherlands, registered with the Chamber of Commerce under number 82211906. Connected Capital has its registered office at Apollolaan 151, 1077 AR Amsterdam.

This privacy policy (“privacy policy”) concerns the protection and processing of personal data of (employees or management of) portfolio companies, limited partners, prospects or website visitors in the context of their relationship with Connected Capital.

Where we use the terms “we“, “us” and “our” in this privacy policy, we are referring to Connected Capital.
This privacy policy applies where we are acting as a data controller with respect to your information, i.e. wherever we determine the purpose and means of the processing of that information.

The aim of this privacy policy is to provide information with respect to Connected Capital’s data processing activities relating to your personal data, particularly the basis on which your information is collected, stored and used by us. Furthermore, this privacy policy has been created to provide information on the rights under GDPR pertaining to how we process personal data.

Contents of this privacy policy

  1. What we collect
  2. How we use it
  3. Sharing of your personal data
  4. Cookies
  5. Security
  6. Policy changes
  7. Your rights
  8. Contact

1. What we collect

We collect, use, share and store personal and financial information about you. Most of the information collected by us is information which you have provided to us directly. For example, you may have signed up online to receive information from us or provided information to us when becoming an employee, limited partner or portfolio company.

Information we collect from you when you visit and/or request to receive information from this website ( (“Website“):

  • personal contact information (e.g. name, email address); and
  • information collected via the use of cookies (e.g. your IP address, browser type, the pages you visit, the time and duration of your visit).
Limited partners

When you enter into a contract with us as our limited partner, you may provide us with the following information in order for us to perform our obligations under said contract, or to provide advice or guidance in relation to our products or services, or to fulfill our legal obligations:

  • personal contact information (e.g. name, [email] address, location);
  • proof of identification information, which may include a copy of your driver’s license, passport, or other appropriate identification documentation;
  • financial information (such as banking information and an account number); regulatory requirements, such as FATCA/CRS, TIN-number, KYC-required documents;
  • any other relevant information provided by you to us in correspondence; and
  • investment details.
Portfolio companies

When you enter into a contract with us as our portfolio company, you may provide us with the following information in order for us to perform our obligations under that contract or to provide advice or guidance in relation to our products or services, or to fulfill our legal obligations:

  • personal contact information (e.g. name, address, copy passport location);
  • financial information (such as banking information and an account number;
  • KYC-required documents; and
  • any other relevant information provided by you to us in correspondence.

For our legitimate business interest, we may also process a report of HR due diligence of management of the portfolio company.


As part of our hiring process, we collect and process personal data relating to job applicants in order to (i) ensure we meet our contractual obligations when entering into a potential contract with you, (ii) meet our legal obligations or (iii) properly manage the recruitment process. The following information is collected from you and is stored in certain systems and formats, e.g., in the recruitment file, in the organizations HR management system and in other IT systems, including the organizations email system:

  • name, address and contact details, including email address and telephone number;
  • gender and date of birth;
  • details of qualifications, including skills, experience and employment history, including start and end dates with previous employers;
  • details of your marital status;
  • nationality and entitlement to work in the Netherlands;
  • candidate photographs.

Furthermore, there may be some instances where we collect information about you when we believe our service will interest you. This includes personal contact information (e.g. name, (email) address, location, telephone number) from public databases.

2. How we use it

Once we have collected this information, we use it in a way that complies with all applicable laws. The purpose for processing personal data may include the following:

  • Contract performance – the information needed to perform our service;
  • Legal obligation – we are required by law to process or use your information;
  • Legitimate interest – we are allowed to use your information where, on balance, the benefits of us doing so are legitimate and not outweighed by your interests or legal rights; and
  • Consent – in some cases we may obtain your consent to use your information (when we use this reason, you always have the right to withdraw your consent).

As a limited partner or portfolio company, we will use your personal data in the following ways and for the following purposes:

  • to perform our obligations under our contract with you;
  • to provide you with advice or guidance in relation to our products or services that are offered by us;
  • to investigate any complaint, dispute and/or any concerns relating to your investments;
  • to comply with our legal obligations, such as identification verification, money laundering and
    other checks; and
  • to manage our business and administration.

If you choose to provide us with your e-mail address or other (indirect) personally identifiable information, we will use it:

  • to respond to your inquiry;
  • to support and enhance our service offerings to you;
  • in the preparation and performance of analysis and development; and
  • to comply with legal and/or regulatory requirements.

We store your personal data for as long as is necessary for the above-mentioned purposes or for secondary purposes in line with those purposes.

3. Sharing of your personal data

We do not sell your personal information to third parties for marketing purposes. We work with third parties to perform services on our behalf with respect to the processing of your personal data, such as third party relationships and service providers (including cloud providers). These service providers help us provide and improve information and/or services to you. Connected Capital only provides the amount of personal information that is necessary for these third parties to complete the requested service. Your personal data is provided subject to agreements which state that the service providers must keep such information confidential, that the data is not to be used for their own purposes, and that all information will only be used in accordance with applicable privacy legislation, including strict provisions in light of data security.

Connected Capital may transfer your personal data to a third country outside the EEA. If such a country does not provide an adequate level of protection for personal data, Connected Capital will ensure that appropriate and suitable safeguards are in place (e.g. ensuring that third parties residing in such countries adhere to the Privacy Shield).

Connected Capital adheres to a strict confidentiality standard when it comes to your personal information. Without your consent, Connected Capital does not share, sell, rent, lend or disclose any of the personal data you provide to us with any third party (e.g. for direct marketing purposes), except as described in this privacy policy. There may be exceptions because:

  • We must do so by law because we are under a duty to disclose or share your personal data in order to comply with any legal obligation; or
  • Some of our businesses may be restructured, bought or sold. In this event, your personal data may need to be transferred in order for the (new) entity(ies) involved in the restructuring to be able to continue to provide ongoing service to the affected customers.

4. Cookies

Connected Capital uses cookies and similar technologies whenever you interact with this Website. Cookies are small files that are sent along with this Website and placed on your equipment by your browser for a number of purposes. Whenever you return to this Website, the browser searches for cookies and sends the available information stored therein to the servers of this Website. Connected Capital uses of the following types of cookies:

1. Technically necessary cookies

These cookies are essential in order to enable you to move around the Website and use its features, such as accessing secure areas of the Website.

2. Analytical/performance cookies

These cookies collect information about how visitors use the Website. For example, they may track which pages visitors go to most often, and if they get error messages from any web pages. All information these cookies collect is aggregated, and it provides statistical information regarding the use of the Website. When can then use it to improve the contents of the Website to enhance the user experience.
The Website also makes use of analytics cookies placed by Google Analytics to measure the number of visits and the parts of the Website that are the most popular among the Website’s visitors as well as for benchmarking purposes. This information is used to provide aggregated and statistical information on the use of the Website and is used to improve the contents of the Website to enhance your user experience.

3. Functionality cookies

These cookies may store your browser name, the type of computer and technical information about how you connect to the Website, such as the operating system and the Internet Service Providers. This information is used to technically facilitate the navigation and use of the Website. To optimize your usage of the Website, functional cookies may be used to store personal settings, such as language, or to remember your information for next visits if so requested. The information these cookies collect will be anonymized and cannot track your browsing activity on other websites.

4.4. Links to third party functionality

These cookies are placed by YouTube and Google Maps if you use their functionality on our website to enable these parties to register and store your use of their functionality and your preferences. These cookies will only be placed with your prior permission. To understand how and for what purpose these third parties are used, please refer to the privacy and cookie policy of the relevant medium(s).

Controlling/deleting cookies

If you do not want to have cookies used by Connected Capital stored on your computer or want to remove cookies used by Connected Capital that have already been stored, you can disable these cookies via your browser settings. You may also revoke your consent to the use of cookies referred to above by Connected Capital at any time. If you wish to revoke your consent for use of these cookies by Connected Capital, you can change your cookie settings by clicking on the relevant setting on your browser settings.

If you disable the cookies through browser settings, the Website or certain parts of the Website may not work properly. Furthermore, certain personalized features may not be provided to you and as a result, you may not be able to us all of the Website’s features. The browsers on all devices you use to access the Website (e.g. on your smartphone, tablet, laptop etc.) may need to be adjusted to suit your cookie preferences.


For your convenience, we have provided links to certain third party websites, including but not limited to some of Connected Capital’s portfolio companies and news stories. Connected Capital is not responsible or liable for any processing of your personal data via these websites. If you choose to visit a third party’s site, please be aware that the third party’s privacy policy, and not Connected Capital’s privacy policy, will govern your activities and any information you disclose while visiting the third party’s site. If you share content from the Website via social media, your personal data will be visible to those visiting your personal pages on these social media websites. Connected Capital is not responsible or liable for any processing of your personal data via such media. Please refer to the privacy and cookie policies of the relevant third party websites and / or social media for information on the processing of personal data by those websites and / or social media and their use of cookies.

5. Security

Connected Capital takes appropriate technical and organizational security measures in order to protect your personal data against loss, misuse, alteration and/or destruction. Although we exercise reasonable care to ensure secure transmission of information between your equipment and our systems, we cannot guarantee or warrant the security of any information transmitted to us over the internet.

6. Policy changes

This privacy policy may be updated over time to comply with applicable laws and regulations, or to meet our changing business requirements. This privacy policy includes the most recent version, which was last updated on 10 May 2022.

7. Your rights

We aim to keep information about you as accurate as possible. You have a right to know if your data is being processed and, where that is the case, accessed. Under certain circumstances, you will have the right to rectify, erase, or restrict the processing of your personal data, and – where applicable – the right to withdraw your consent or the right to data portability.

If you wish to access, update, correct, or delete your personal data processed by Connected Capital, please send your request via e-mail to If you feel that your rights have been infringed, we prefer to discuss this in good faith with you. However, you may always contact the appropriate local data protection authority.

8. Contact

If you have any questions or suggestions about our privacy practices, please feel free to contact us by e-mail at